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Tag Archives: Social Networks
MySpace Rolls Out MyAds Self Serve Platform
Of course the power behind social media is not the advertising options, but rather the ability to monitor, learn from and connect with consumers. However, there are plenty of advertising opportunities as well, and each focuses on tapping into the … Continue reading
Square Marketing Pegs and Round Social Media Holes
“We want to do something in MySpace”, “What about Facebook?”, “We need to do a viral campaign”, “What the hell is Twitter anyway?”. These questions are asked by marketers, and answers pondered by agencies industry wide daily. Thankfully “Our CEO … Continue reading
Posted in Emerging Media, Marketing Links, Social Media, The Marketing Industry, Trends, Uncategorized, Web2.0
Tagged Social Media, Social Networks, Web2.0
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The Best Social Media Video Ever
I’m back – and figured I’d kick off the blog again with something really funny. This is actually amazingly funny, maybe because it is such an accurate depiction of the brand personas of the different social media brands. Some of the … Continue reading
Posted in Social Media, Society & Culture, The Marketing Industry, Trends, Web2.0
Tagged Facebook, MySpace, Second Life, Social Media, Social Networks
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2008 The Tipping Year For Social Media – Redux
First off – apologies to my loyal readers who would have noticed that I haven’t posted for a few weeks while on the road. Those who know me personally know that one of my more interesting projects has nothing to … Continue reading
Beacons and Fans and Facebook, Oh My!
With a current valuation hovering north of $15 billion, Facebook’s positioning to back into that valuation will be an interesting unfolding of events, beginning with this week’s big announcement to agencies in New York. Facebook kicked off the beginning of … Continue reading
Posted in Behavioral Targeting, Data Driven, Social Media, Trends
Tagged Beacon, Facebook, MySpace, Social Media, Social Networks, SocialAds
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Social Media Tipping Point?
Facebook announced plans this week to utilize the vast wealth of psychographic data within consumer profiles as ad targeting criteria. This announcement comes roughly a month after a similar announcement by MySpace to leverage their vaults of data as well. This … Continue reading
Posted in Emerging Media, Marketing Links, Social Media, The Marketing Industry, Trends
Tagged Facebook, MySpace, Revenue Models, Social Media, Social Networks
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