Tag Archives: Facebook

Facebook Graph Search and the Power of Discoverability

Facebook Graph Search and the Power of Discoverability

The rollout of Facebook's Graph Search is significant on several levels. Google has become the powerhouse that it is because of the power of discoverability. Facebook has earned its way into consumers' hearts (and media share) under a different value … Continue reading

Posted in Search, Social Media, Trends | Tagged , , | Leave a comment
The Social Media Spiral Of Unengagement

The Social Media Spiral Of Unengagement

There’s no contesting the value and insight derived from direct consumer relationships in social media. Most brands are fully committed to developing and nurturing these connections by now, even though many have stutter-stepped their way into these “relationships.” The “like” … Continue reading

Posted in Content, Metrics & measurement, Social Media, Trends | Tagged , , | Leave a comment
When Numbers Lie - The Convenience of Market Research

When Numbers Lie – The Convenience of Market Research

When Fast Company, a publication that I have read and respected for years, published a story based on faulty data, I had to call them out. The story is titled Twitter Crushing Facebook’s Click Through Rate, and is based on … Continue reading

Posted in Metrics & measurement, Research | Tagged , , , , , | 2 Comments
The Open Graph - or - The Day Everything Changed Forever

The Open Graph – or – The Day Everything Changed Forever

With the announcement of the Open Graph, Facebook has once again provided an evolutionary leap for the entire industry. Publishers, brands and consumers alike will benefit from “a smarter, personalized web that gets better with every action taken”, as concisely … Continue reading

Posted in Behavioral Targeting, Data Driven, Data Portability, Datanomics, Interoperability, Social Media, The Marketing Industry, Trends | Tagged , , , , , | Leave a comment
Facebook is Top Photo Sharing Site, Myspace's Photobucket is #2

Facebook is Top Photo Sharing Site, Myspace's Photobucket is #2

As social network’s Facebook and MySpace continue to drive mind boggling consumer usage, certain activities bubble to the top as immensely popular. Among those activities is photo sharing. Doug Beaver, part of Facebook’s engineering team posted a note today with … Continue reading

Posted in Social Media, Trends | Tagged , , , , , | 1 Comment
Facebook Embraces Video, While NBC Quarantines It

Facebook Embraces Video, While NBC Quarantines It

I could have easily titled this post “A tale of two platforms – the old and the new”… Have you been following the online Olympics buzz? NBC has been incredibly restrictive about where & when their 2,200 hours of video … Continue reading

Posted in China, Content, Digital Entertainment, Digital Video, Emerging Media, Social Media, Society & Culture, The Marketing Industry, Trends, TV, Uncategorized, Web2.0 | Tagged , , , , , | 2 Comments
Digital Marketing Round-Up

Digital Marketing Round-Up

I decided to add a new posting format to TheDigitalBlur.  The “Digital Marketing Round-Up” will be posted around the end of each month and will be a  combination of short thoughts on issues that I feel will have a big … Continue reading

Posted in Agencies, Consolidation, Content, Data Driven, Datanomics, Emerging Media, Metrics & measurement, Round Up, Search, Semantic Web, Social Media, The Marketing Industry, Trends, TV, Uncategorized, Web2.0 | Tagged , , , , , , , , , , | 1 Comment