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Tag Archives: Facebook
Facebook Graph Search and the Power of Discoverability
The rollout of Facebook's Graph Search is significant on several levels. Google has become the powerhouse that it is because of the power of discoverability. Facebook has earned its way into consumers' hearts (and media share) under a different value … Continue reading
Posted in Search, Social Media, Trends
Tagged Discoverability, Facebook, Graph Search
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The Social Media Spiral Of Unengagement
There’s no contesting the value and insight derived from direct consumer relationships in social media. Most brands are fully committed to developing and nurturing these connections by now, even though many have stutter-stepped their way into these “relationships.” The “like” … Continue reading
Posted in Content, Metrics & measurement, Social Media, Trends
Tagged Content, Engagement, Facebook
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When Numbers Lie – The Convenience of Market Research
When Fast Company, a publication that I have read and respected for years, published a story based on faulty data, I had to call them out. The story is titled Twitter Crushing Facebook’s Click Through Rate, and is based on … Continue reading
Posted in Metrics & measurement, Research
Tagged Facebook, Market Research, Social Media Stats, Social Twist, Twitter, Twitter Stats
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The Open Graph – or – The Day Everything Changed Forever
With the announcement of the Open Graph, Facebook has once again provided an evolutionary leap for the entire industry. Publishers, brands and consumers alike will benefit from “a smarter, personalized web that gets better with every action taken”, as concisely … Continue reading
Facebook is Top Photo Sharing Site, Myspace's Photobucket is #2
As social network’s Facebook and MySpace continue to drive mind boggling consumer usage, certain activities bubble to the top as immensely popular. Among those activities is photo sharing. Doug Beaver, part of Facebook’s engineering team posted a note today with … Continue reading
Posted in Social Media, Trends
Tagged Facebook, MySpace, Photo Sharing, Photobucket, Social Media, Society & Culture
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Facebook Embraces Video, While NBC Quarantines It
I could have easily titled this post “A tale of two platforms – the old and the new”… Have you been following the online Olympics buzz? NBC has been incredibly restrictive about where & when their 2,200 hours of video … Continue reading
Posted in China, Content, Digital Entertainment, Digital Video, Emerging Media, Social Media, Society & Culture, The Marketing Industry, Trends, TV, Uncategorized, Web2.0
Tagged Facebook, NBC, NBCOlympics.com, Olympics, Online video, Video
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Digital Marketing Round-Up
I decided to add a new posting format to TheDigitalBlur. The “Digital Marketing Round-Up” will be posted around the end of each month and will be a combination of short thoughts on issues that I feel will have a big … Continue reading
Posted in Agencies, Consolidation, Content, Data Driven, Datanomics, Emerging Media, Metrics & measurement, Round Up, Search, Semantic Web, Social Media, The Marketing Industry, Trends, TV, Uncategorized, Web2.0
Tagged Digital Round-up, Facebook, Google, LA Times, Microsoft, MySpace, Powerset, Publicis, Semantic Web, Social Media, Vivaki
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