Tag Archives: Ad Agencies

Top Three Ways Clients Can Fix Agency Relationships

Top Three Ways Clients Can Fix Agency Relationships

Last week we discussed the top three ways that agencies can improve the client/agency relationship. Of course there are two parties to every relationship, and this week we delve into what clients can do to improve relationships with their agencies. … Continue reading

Posted in Agencies, Client/Agency Therapy, The Marketing Industry | Tagged , | Leave a comment
The Agency is Dead, Long Live the Agency

The Agency is Dead, Long Live the Agency

There has been a lot of talk over the last couple of years about how the “agency model is broken”. While a sexy headline for marketing trades, and a great scapegoat for clients, I find this phrase a gross misrepresentation … Continue reading

Posted in Agencies, The Marketing Industry, Trends | Tagged , , , | 9 Comments
Agency Chaos (In case you were living under a rock...or just needed one thrown at you)

Agency Chaos (In case you were living under a rock…or just needed one thrown at you)

As if the fragmentation of media itself wasn’t enough, agencies these days are wrought with such a hyper-evolutionary state of marketing disciplines across the board, it’s often mind boggling. So today I want to revisit one the fundamental reason why … Continue reading

Posted in Agencies, Datanomics, Emerging Media, Interoperability, Marketing Links, The Marketing Industry, Trends, Uncategorized | Tagged , , , , , , | 1 Comment