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Category Archives: Conferences
Digital Marketing Procurement Trends
Collaboration between marketing and procurement can create better client-agency relationships, and increase the output of agency engagements. Unfortunately, to some marketing departments, procurement can be a four letter word with some marketers – but it shouldn't be. Procurement can and … Continue reading
Join Me at Search Marketing Expo – The Future of Search
I'll be moderating a panel at SMX East on the Future of Search – Search + Social. Search Marketing Expo is one of the largest search conferences int he industry. I'm honored to have been asked to moderate a panel … Continue reading
Posted in Conferences, Search, Social Media
Tagged Search Marketing, Social Media Optimization, Speaking
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OMMA Social Panel Recap
Yesterday was the second OMMA Social conference hosted by the fine folks from MediaPost. I moderated a panel that focused on strategy titled “As Social Media Grows, How Not to Miss the Forest for the Trees”.Marketers and agencies tend to … Continue reading
Posted in Conferences, Events, Social Media
Tagged Conferences, Deep Focus, Denise Sposato, Don Steele, Events, H&R Block, Ian Schafer, MTV, OMMA Social, Razorfish, Shiv Singh, Social Media, Social MEdia Marketing
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DigiDay Mobile & DigiDay Social Conferences
Yesterday I had the honor of being the emcee for two half day conferences, DigiDay Mobile & DigiDay Social. During hard economic times, the turnout for these conferences was actually almost shocking. I was amazed to see a standing room … Continue reading
Posted in Conferences, Emerging Media, Events, Mobile, Social Media, Trends
Tagged DigiDay, DigiDay Mobile, DigiDay Social, Mobile marketing, Social Media
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OMMA Ad Networks Panel
Today was Media Post’s first iteration of a conference specifically focused on the topic of ad networks. (OMMA Ad Nets) I moderated a panel entitled “”Buyers Place Their Bets: Are Networks Living Up to Their Hype?” (details on the panel … Continue reading
Posted in Ad Networks, Agencies, Behavioral Targeting, Conferences, Data Driven, Datanomics, Trends
Tagged Ad Networks, Digital Media, OMMA, OMMA Ad Nets, Online Advertising
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"Conference 2.0" – Twitter For The Masses? Get Real…
Ok, I’m back after taking a few weeks off the blog. Hated to do that, but my crazy schedule made it necessary. It’s sometimes hard to live a busy and successful life and still find time to blog about what’s … Continue reading
Posted in Conferences, Emerging Media, Social Media, Society & Culture, The Marketing Industry, Trends, Web2.0
Tagged Conferences, Facebook, Micro Blogging, Sarah Lacy, SxSW, Twitter, Zuckerberg
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Advertising Week 2007
Advertising Week has officially kicked off in New York City. Media Post Publications is hosting the popular OMMA, a two day event (Mon & Tues.)culminating in the OMMA awards ceremony for the best online ad campaigns of the year on … Continue reading
Posted in Conferences, Marketing Links, The Marketing Industry
Tagged Advertising Week, Media Post, New York, OMMA
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