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Category Archives: Society & Culture
The Most Dangerous Phrase In Marketing
There is one phrase — one mindset — that holds back more progress, creative thinking and innovation than any other. It promotes complacency and sends a clear message that stifles curiosity and experimentation. Unfortunately, it is also a fairly common … Continue reading
Seven Tips For Managing Up
Let’s face it — leaders and managers operate in a demanding climate. Often they are being asked to do more with less. Decisions are constantly scrutinized. A lack of progress and growth could mean that jobs are on the line. … Continue reading
Top-Five Tips for Digital Work/Life Balance
This past weekend was a pretty major holiday here in the U.S. It’s often the time we have with friends and family, when we are not focused on working hard, that we can appreciate and remember why we do. So … Continue reading
Posted in Leadership, Society & Culture, Success
Tagged Balance, Leadership, Lifestyle, productivity, Work/Life
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Being Busy Versus Being Productive
The world is not short on ideas. However, walking the talk and playing your role in facilitating the execution of ideas and helping to move a project or a business from point A to point B is harder to do. … Continue reading
Posted in Agencies, Brands, Client/Agency Therapy, Society & Culture, Success, The Marketing Industry
Tagged busy, busyness, priorities, process, success
1 Comment
Modern-Day Marketing Leadership
Hundreds of books and thousands of articles have been written on the topic of leadership. So there’s no need for me to pontificate on the general traits of an effective leader or whether a leader is born or made. Regardless … Continue reading
Posted in Society & Culture, The Marketing Industry, Trends
Tagged Leader, Leadership
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Have You Hugged Your Smartphone Lately?
Originally published in MediaPost’s Online Spin… I’m writing this week’s column on an iPad in Bali, Indonesia. There is a lot of irony in that statement, given the low penetration rate of connected devices and even smartphones in this market. … Continue reading
Posted in Mobile, Society & Culture
Tagged Connected Devices, Mobile marketing, Smartphone
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The Cloud, Channel Agnosticism, Consumer Choice — "Media Everywhere"
Fast forward a generation … the concept and delineation of what is “TV” or “online” or “mobile” content will have not existed for some time. What we once referred to as a “media channel” will be irrelevant, and content ubiquitous. … Continue reading
