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Monthly Archives: September 2008
ScanBuy Comes to Samsung Mobile, Will It Move The QR Needle?
The short answer – I sure hope so! We need a universal standard and although it does not exist yet, ScanBuy seems to have the leg up on creating a global standard. They currently read both their proprietary code format … Continue reading
Posted in Emerging Media, Mobile
Tagged Mobile marketing, QR Codes, ScanBuy, ScanLife, Sprint
1 Comment
The Era of The Data Exchange
As Advertising Week wraps up, two things are clearer than ever. First – the data exchange business is more embraced than ever before and is alive and kicking. Second, the data exchange business has a target on its back…and the … Continue reading
Starting To Like The Bill Gates / Seinfeld Combo…
The TV spots weren’t thrilling me, but this longer piece of content is pretty damn funny! I was beginning to doubt Crispin Porter on the whole Gates/Seinfeld thing until I saw this. Coupled with the Mac-counter image campaign, which includes … Continue reading
Posted in Digital Entertainment, Digital Video, Marketing Links
Tagged I'm a PC, Microsoft
2 Comments
App Store Meet Android Market
Marketers and agencies pay attention – the future of mobile is unfolding before our eyes, and it is important to understand the foundational building blocks of how this is all happening and what it means for us… The industry’s been … Continue reading
Posted in Emerging Media, Interoperability, Marketing Links, Mobile, Trends, Web2.0, Widgets
Tagged Android, Google, Mobile marketing, T Mobile G1
1 Comment
OMMA Global NY Panel: "Competing With Search"?
I moderated a panel at the OMMA Global conference today titled “Competing With Search”, which I thought from day 1 was an interesting title, but somewhat of a misnomer for any conversation relating to digital media. I knew then that … Continue reading
All of My Online Video Dreams Are Coming True This Month
Ok, from the title of this post I assume I need to tell a few of you to get you minds out of the gutter! Now on to my point – First TheWB.com launched a pretty much fully baked in-content … Continue reading
Digital Entertainment Content Ecosystem: Birth of A Standard?
No acronym brings more digirati and open source advocates to their knees than “DRM” (digital rights management). However, we do live in a world where consumers’ digital content habits are increasing and the ability to buy once and play anywhere … Continue reading
