Daily Archives: December 18, 2007

Alternative (Social) Engagement Metrics in 2008

What is a common media key performance indicator equivalent to generating 50,000 friends on MySpace or Facebook?1,000 Digg’s? 5,000 comments on YouTube? An SEO friendly Wikipedia entry? 10,000 widget feeds? These are the new metrics of the social media age. If … Continue reading

Posted in Content, Data Driven, Emerging Media, Interoperability, Marketing Links, Metrics & measurement, Social Media, The Marketing Industry | Tagged , , , , | Leave a comment